THE ROLE OF SOCIAL MEDIA MARKETING IN INCREASING VISIBILITY FOR FASHION BRANDS IN RWANDA

Type
Thesis
Authors
Category
eFormat
[ Browse Items ]
Publication Year
2022
Publisher
Pages
29
Subject
International Business and Trade
Tags
Abstract
This study evaluated the influence of social media marketing strategies on the performance of fashion brands in Rwanda. The report examined the performance of Rwandan fashion brands with social media marketing tools in terms of customer acquisition and brand visibility
Description
Final Year Capstone
Number of Copies
1
Library | Accession‎ No | Call No | Copy No | Edition | Location | Availability |
---|---|---|---|---|---|---|
Main | 5089 | 1 | ALU Repository | Yes |